Introduction:
Services for outbound telecalling can be an effective strategy for companies trying to increase their customer base and reach new markets. Telecalling may be a powerful tool for engaging your target audience, generating leads, and accelerating business growth when used properly. In this post, we’ll look at several essential strategies and tactics for using outbound telecalling services to increase your impact and succeed.

1. Define Your Target Audience:
Before embarking on any telecalling campaign, it’s crucial to have a clear understanding of your target audience. Define your ideal customer profile and segment your database accordingly. This enables you to tailor your messaging and approach to resonate with the specific needs and interests of your audience.

2. Develop a Compelling Script:
Crafting a well-thought-out script is essential for effective telecalling. Your script should be concise, engaging, and persuasive, focusing on the key benefits and value propositions of your product or service. However, avoid sounding robotic or scripted—encourage your telecallers to personalize the conversation and establish a genuine connection with the prospect.

3. Emphasize Benefits and Solutions:
When making outbound calls, it’s important to focus on the benefits and solutions your product or service offers. Highlight how it can address the pain points or challenges faced by your target audience. By presenting clear and compelling value, you can capture their attention and increase the chances of conversion.

4. Proper Training and Product Knowledge:
Invest in comprehensive training for your telecallers. Equip them with in-depth product knowledge and ensure they understand the nuances of your offering. This enables them to confidently handle objections, answer questions, and provide accurate information, which builds credibility and trust with prospects.

5. Use CRM Systems:
Utilize Customer Relationship Management (CRM) systems to manage and track your telecalling activities effectively. CRM systems help you organize prospect data, track interactions, and monitor the progress of leads. This enables you to identify patterns, analyze performance, and make data-driven decisions to optimize your telecalling campaigns.

6. Follow Up and Persistence:
Don’t underestimate the power of persistence and follow-up. Many successful conversions happen after multiple touchpoints. Establish a systematic follow-up process to stay engaged with potential customers and nurture leads over time. This can involve a combination of phone calls, personalized emails, and other communication channels.

7. Continuously Monitor and Improve:
Regularly monitor and evaluate the outcomes of your telecalling campaigns. Analyze key performance indicators such as call duration, conversion rates, and customer feedback. Identify areas for improvement and refine your approach accordingly. Experiment with different strategies, scripts, and messaging to find what resonates best with your target audience.

8. Compliance with Regulatory Guidelines:
Ensure compliance with relevant regulatory guidelines and laws, such as telemarketing regulations and data privacy requirements. Maintain accurate records, obtain consent where necessary, and respect opt-out requests. By adhering to ethical practices, you build trust and maintain a positive reputation.

Conclusion:
Outbound telecalling services can be a valuable tool for expanding your business reach and connecting with potential customers. By defining your target audience, developing compelling scripts, emphasizing benefits, providing proper training, utilizing CRM systems, following up persistently, monitoring performance, and maintaining compliance, you can maximize the effectiveness of your telecalling campaigns. Remember, telecalling is a dynamic process, and continuous improvement and adaptation are key to achieving long-term success.

Outbound Tele-calling services have emerged as a game-changer, revolutionizing how businesses connect with customers, generate leads, and drive sales. This blog dives deep into the transformative power of outbound telecalling services and explores how they can supercharge your business’s growth and success. From proactive customer outreach to personalized interactions and measurable results, we will uncover the myriad benefits that outbound telecalling brings to the table. Get ready to harness the full potential of outbound telecalling and take your business to new heights of achievement.

Proactive Customer Outreach-

Outbound Tele-calling services empower businesses to take a proactive approach to reach out to potential customers. Instead of waiting for customers to come to you, Tele-calling allows you to initiate contact and present your products or services directly. This proactive customer outreach opens up new avenues for lead generation and enables you to create a lasting impression right from the start.

Personalized Customer Interactions-

When it comes to building strong customer relationships, personalization is paramount. Outbound Tele-calling services provide a unique opportunity to engage customers on a one-on-one basis. Skilled telecallers can tailor their communication to suit the specific needs and preferences of each customer. By addressing customers by their names, understanding their pain points, and providing personalized solutions, you can foster a sense of trust and loyalty that sets you apart from competitors.

Efficient Lead Generation and Conversion-
Outbound Tele-calling services are a powerful tool for lead generation and conversion. With a targeted approach, telecallers can identify qualified leads and nurture them through the sales funnel. By presenting your offerings in a persuasive and compelling manner, telecallers can overcome objections and effectively close deals. This streamlined lead generation and conversion process can significantly increase your sales revenue and accelerate business growth.

Real-time Market Insights-

The success of any business depends on understanding its target market. Outbound Tele-calling services provide real-time market insights by engaging directly with customers. Telecallers can gather valuable feedback, identify trends, and analyze customer preferences and pain points. This data-driven approach helps you make informed business decisions, refine your products or services, and stay ahead of your competitors.

Brand Reputation Management-

Outbound Tele-calling services play a vital role in managing your brand reputation. By ensuring consistent, professional, and positive interactions with customers, telecallers can enhance your brand image. Customers who receive prompt and attentive service are likelier to become loyal advocates for your business. On the other hand, addressing customer concerns or issues proactively through telecalling can prevent negative reviews or public relations crises.

Increased Efficiency and Cost-effectiveness-

Outsourcing outbound telecalling services can significantly improve your business efficiency and cost-effectiveness. By partnering with a reliable service provider, you can leverage their expertise and resources, eliminating the need for recruiting and training an in-house Tele-calling team. Outsourcing allows you to focus on your core business activities while the professionals handle customer engagement and lead generation. This streamlining of operations leads to cost savings and optimized resource allocation.

Measurable Results and ROI-

One of the notable advantages of outbound telecalling services is the ability to measure results and ROI accurately. With call tracking and analytics tools, businesses can monitor the success of their Tele-calling campaigns in real time. By tracking key performance indicators (KPIs) such as call conversion rates, customer satisfaction scores, and revenue generated, you can assess the effectiveness of your Tele-calling efforts and make data-driven adjustments for continuous improvement.

Conclusion-

Outbound Tele-calling services have a profound impact on business success. By leveraging proactive customer outreach, personalized interactions, efficient lead generation, and real-time market insights, businesses can maximize their growth and revenue potential. Furthermore, by maintaining a strong brand reputation and optimizing business efficiency through outsourcing, companies can achieve sustainable competitive advantages. Embracing outbound telecalling services as a core component of your business strategy will help you thrive in today’s dynamic and highly competitive marketplace.

Here are 18 tactics to jump-start your customer service excellence that will make a difference:

1. Have a Servant Mindset
Understand that you are there “to serve” first. Everything else comes second.

2. Be Pleasant
Keep a conversational tone and smile.

3. Use the Customer’s Name
Keep the “small town feel” in your business where you know the customer by name and use it in all your interactions.

4. No Nickel-and-Diming
Don’t be petty and charge the customer for small insignificant items. It’s ok to give something away to make the customer happy.

5. What Else Can You Do?
NEVER let your customer leave without asking if there is anything else you can do for them. Always take that extra step.

6. Empower Your Team
Don’t micromanage. Give your team the authority to take certain steps without approval so they may best serve the customer.

7. Explain the Why
Don’t just say, “This is what we are going to do.” Employees and customers will react better when they know the reason why a certain task or policy is in place.

8. Anticipate Their Needs
Be proactive and think of what the customer may need before they do.

9. Keep a Promise
Even if you initially promised a lower price or an extra service that you now realize will cost you more money, keeping a promise to a customer will benefit you in the end.

10. Explain Again and Again
Many customers have similar questions. Be able to explain your processes to 100 customers a day and still make it sound personal and sincere.

11. Plan for the Worst
Whether we like it or not, we must always plan for the worst-case scenario but strive for the best.

12. Be Proud
Take pride in all you do. Put your name on your work.

13. Be Early
Have the work ready earlier than expected.

14. No Favoritism
Serve each customer without showing preference or favoritism.

15. Celebrate Your Employees
Include your employees in all promotions and marketing efforts. Let them be the “face of your business”.

16. Hold Your Team Accountable
When mistakes happen, don’t discount them. Hold your team accountable for their mistakes. If needed, retrain, coach, or give additional support. If you don’t, you’ll never uphold your standards and customer expectations.

17. Admit When You’re Wrong
Don’t make excuses, especially for your customers. Be honest in all your transactions, and when you make a mistake, be sincere and apologize.

18. Give a Fond Farewell
Send your customers off with a hearty thank you, and a show of appreciation. A half-hearted “thanks” is never enough.

When you use these tactics in your everyday actions, you’ll be well on your way to customer service excellence.

Call monitoring is one of the most common and effective ways to understand your center’s training and quality needs. However, call center monitoring is just a tool; the power is in how you use it.

An effective customer experience strategy hinges on training, coaching, and supporting your agents during each and every interaction they have. When you have strong call monitoring practices, you can do this without straining your management and supervision team.

Benefits of call monitoring.
Customers, agents, and management at every level can experience the benefits of call monitoring. To start, you need a clear picture of your current training efforts and other KPIs.

With those firmly in place, managers can identify problem areas quickly and systematically.

This leads to a decrease in operating costs with an increase in customer satisfaction, engagement, and loyalty.

Management can access both historical and real-time data. This means they have an understanding of broad trends in contact center performance, like the efficiency of current operational processes, adherence to compliance standards, and opportunities for agent training and development.

Agents can use the data and manager feedback to improve first-call resolution rates, promptly address any performance concerns, and pinpoint areas where they need more support.

Accessing growth opportunities will lead to higher employee satisfaction and a more engaged workforce with less turnover.

The largest, overarching benefit of call monitoring? An excellent customer experience.

We find that contact centers maintaining call monitoring and review processes are able to resolve customer queries quickly and seamlessly. Many also find an uptick in agent morale and performance, as they have the necessary support needed to deliver truly exceptional assistance.

Four call monitoring software features–and how to use them.
Call monitoring is usually a standard part of cloud contact center solutions. However, the quality and implementation can vary.

Some solutions require that humans do the heavy lifting, like data sorting and entry. But that is time-consuming and expensive.

Powerful, AI-driven contact center monitoring tools allow you to do much more than just listen to calls. They simplify the process of quality assurance monitoring and allow agents and managers to see everything in easy-to-understand dashboards and reports

The best call monitoring software has all of the following features.

1. Double-listening and real-time monitoring from a distance.
Double-listening is usually reserved for inexperienced agents and those who need special support. Occasionally, call monitoring will include random quality assessments.

The challenge with double-listening is its time and labor requirements. Giving effective feedback to agents requires the manager to be fully engaged with call monitoring and give one-on-one feedback afterward. This naturally keeps them away from other high-value duties.

2. Whispering and AI-integrated support.
Like double-listening, whispering is time-consuming for management and requires that they work with just one agent at a time.

Providing tips and guidance is important for increasing first-call resolution, but whispering isn’t always the most practical way to offer that.

3. Call barging and passing context.
Call barging is often a step in the escalation process. Your management, your agent, and your customer are all speaking together to resolve an issue.

The question is, how long will it take to get your manager up to speed?

This can be time-consuming and frustrating for the caller, especially if they are required to wait on hold and re-explain their problem. Contact center software that has fully-trained AI can quickly pass the context and conversation summary to a manager and/or any subsequent agents that the customer might be transferred to.

4. Call recording and automatic summary.
Call recording can allow outside departments and teams to participate in the benefits of call monitoring. For example, your marketing team can review recordings to understand the customers’ problems, discover how customers talk about your products or services, access key information about the success of specific campaigns, and more.

Within your contact center, call recording can also be used in agent training exercises.

Call monitoring best practices and KPIs to incorporate.
There are many benefits to call monitoring, but in order to get a quality output, a few best practices must be followed.

KPIs like average handling time, average pickup time, and retroactive customer satisfaction scores only provide part of the picture. While they are an important part of the feedback process, call monitoring provides you with a deeper understanding of agents’ performance–at both an individual and team level. It takes away the guesswork and subjectivity of trying to identify ways to boost productivity and customer satisfaction in the future.

Here are a few tips for using real-time and retroactive call monitoring data to offer strong, actionable feedback:

  • Tie your feedback to a performance goal, corporate value, departmental objective, or remediation plan.
  • Supplement your feedback with data and excerpts from the call, so the agent gets complete clarity on the areas they are expected to improve.
  • Collaborate with your agents to create an action plan for solving problems or improving KPIs.
  • Log the feedback for each agent so everyone can keep track of performance.

Important legal notes for call monitoring.
United States federal law requires one-party consent, meaning you do not technically need to get consent from the caller to record them. That being said, some state laws require consent from the caller before you can monitor or record a conversation with customers.

International laws vary by country.

It is also important to note that most privacy and consent laws are based on the location of the customer, regardless of where the company is based, or where the contact center may be located.

To keep your company legal, safe, and respectful we recommend adding a pre-recorded statement indicating that all parties who remain on the call may be recorded. You can also require a keypad entry to confirm consent, though that may not be necessary.

 

In recent years, the integration of artificial intelligence (AI) in contact centers has revolutionized customer service operations. One prominent AI-powered solution that has gained significant attention is ChatGPT. Developed by OpenAI, ChatGPT is a cutting-edge language model designed to interact with users in a conversational manner. While it has demonstrated remarkable capabilities, there are inherent challenges and limitations that need to be addressed to fully leverage its potential in the contact center environment. In this article, we will explore the problems associated with ChatGPT and discuss potential solutions to enhance its performance.

The Limitations of ChatGPT in the Contact Center:

1. Contextual Understanding: ChatGPT, although highly sophisticated, often struggle with contextual understanding, leading to inaccurate responses. In a contact center setting, this limitation can result in frustrating experiences for customers who expect precise and relevant information. The inability to comprehend complex queries or distinguish between different meanings of ambiguous terms can lead to misinterpretations and flawed responses.

2. Lack of Emotional Intelligence: One of the fundamental challenges faced by ChatGPT is the absence of emotional intelligence. Contact centers often deal with customers who are frustrated, angry, or upset. ChatGPT’s inability to recognize and respond appropriately to emotional cues can exacerbate these negative emotions and escalate customer dissatisfaction. Empathy and emotional understanding are crucial aspects that need to be integrated into the AI model for more effective customer interactions.

3. Inconsistent and Unreliable Responses: Another drawback of ChatGPT is the inconsistency in its responses. Due to the vastness of its training data and lack of real-time context, ChatGPT may generate conflicting or contradictory answers to the same query. This inconsistency undermines the trust and reliability customers place in the contact center, leading to a diminished customer experience.

Overcoming the Challenges:

1. Contextual Understanding Enhancements: To address the contextual understanding limitations, the development of more advanced natural language processing (NLP) algorithms and the incorporation of domain-specific training data is crucial. By training ChatGPT on data specific to the contact center industry, it can acquire a deeper understanding of relevant terminologies and respond more accurately to customer queries.

2. Emotional Intelligence Integration: Introducing emotional intelligence into ChatGPT can significantly improve customer interactions. By incorporating sentiment analysis and emotion detection algorithms, the AI model can better recognize and respond to customers’ emotional states. Moreover, training ChatGPT with simulated scenarios involving different emotional contexts can enhance its ability to empathize with customers and provide appropriate support.

3. Feedback Loop and Continuous Learning: Implementing a feedback loop mechanism in the contact center AI system can help improve ChatGPT’s reliability. By collecting feedback from customers and human agents, the system can learn from its mistakes and refine its responses over time. Additionally, leveraging reinforcement learning techniques can enable ChatGPT to adapt and improve based on real-time interactions, ultimately enhancing its overall performance.

Conclusion:
While ChatGPT presents exciting opportunities for contact centers to streamline customer service operations, it also brings along its own set of challenges. Overcoming the limitations in contextual understanding, emotional intelligence, and response consistency is vital for optimizing ChatGPT’s potential in the contact center environment. By integrating advanced NLP algorithms, emotional intelligence, and continuous learning mechanisms, organizations can bridge the gap between AI and human interaction, delivering superior customer experiences and improving overall customer satisfaction.

When they show up late or take unscheduled breaks, it makes them unavailable to answer customer calls, directly impacting call volume manageability and possibly even extending customer wait times. Optimizing schedule adherence can increase efficiency and improve the customer experience.

What is schedule adherence?
Schedule adherence, or schedule compliance, is a metric that measures a call center agent’s degree of compliance with their assigned schedule. Measuring schedule adherence and ensuring adherence to schedule within the call center is important for optimizing staffing, efficiency, and productivity. It will ensure that your most valuable asset—your team of agents—is utilized optimally.

How to calculate schedule adherence.
Before diving into how to optimize schedule adherence in the call center, let’s first discuss how to measure it and what factors influence schedule adherence. Schedule adherence within the call center adherence is often measured using the following equation: As you can see, there are a number of factors that impact schedule adherence. Let’s start by examining the factors that negatively impact schedule adherence in the call center.

Call center adherence can be negatively impacted by:

  • Agents arrive to work late, taking unscheduled breaks and leaving work early. Agents not logging into their call
  • center software when expected, such as chatting with their co-workers before logging in for the day.
  • Agents spend too much time on non-work related activities, such as checking their personal email, texting, and going on social media sites.
  • Agents manually change their call center software agent status to “Away” or “Busy” to avoid fielding calls when they are on the clock.
  • Agents taking extended breaks.
  • Unexpected or last-minute call center agent absences.

If any of these scenarios sound familiar to you, then your call center might be suffering from less than optimal adherence to schedule. The following tips, tools, and techniques will help you get your call center back on track by optimizing your team’s schedule adherence.

Improving schedule adherence in your contact center.
Maintaining a call center is often a costly endeavor. From infrastructure costs to staffing and software—it can all add up quickly. Thus, the use of a call center’s most valuable and often their most expensive resource—their team of agents—should be optimized. That’s why we’ve compiled a list of the top five ways to do just that.

Schedule adherence in the call center can be enhanced by:

Optimizing agent training.
Optimizing schedule adherence within the call center should start from day one—training day. One of the most important topics to cover during agent training sessions is the importance of adhering to their assigned schedule. Most call center agents have no idea that they can negatively impact call center service level, service quality, operational costs, and revenue just by taking a smoke break whenever they feel the need, sleeping in after the long weekend, and calling in sick five minutes before their shift starts. It is your job as a call center manager to explain this to them. Empowering them with this helpful information will make it more probable that they make more informed decisions that will have a measurable impact on schedule adherence in the call center.

Promoting an efficiency-centric culture.
Once you hire the right team and train them optimally, promoting the right company culture is crucial. Creating a company culture centered on efficiency can go a long way to increasing adherence to schedule. If efficiency is what your team values, what they strive for, how they are evaluated, and how they are trained they will be more likely to complete non-call related tasks more quickly and will be more aware of how they spend their time while on the clock. This can have a major impact on schedule adherence and overall productivity in the call center.

Providing coaching to agents who are noncompliant with their assigned schedule.
In every call center, there is always that one agent who performs well but just isn’t very adherent to their assigned schedule. That’s where you come in. As a manager it is your responsibility to make sure that the agent is aware that there is an issue, understands the impact it has on the call center, has a game plan about how to resolve the issue, and is provided coaching and feedback based on their progress towards changing their behavior. This coaching and effective feedback process are essential when aiming to increase adherence to schedule—and overall success—of call center agents.

Giving recognition and rewards to agents who are adherent to their schedules.
It is not enough to just identify call center agents who are non-compliant with scheduling. In order to truly have an impact on the call center as a whole, managers must also ensure that agents who are adherent stay so and those who have some room for improvement feel motivated to be more adherent. Providing recognition and rewards to the call center agents who are most adherent to their schedule is a great way to keep them motivated.

Monitoring call center agent statuses.
Once your entire team is on the same page about being more adherent to their schedules, it is time to see how they are doing in meeting this goal. A great tool in this pursuit is call center software that provides a comprehensive dashboard and real-time information about agent statuses. As a manager, use this helpful information to make sure your agents spend time where it matters—on the phone with customers—and not where it doesn’t. Call center software that displays this information in an intuitive interface makes it simple to keep tabs on an entire team and track their schedule adherence over time

Conversational AI powers contact center tools like virtual agents and chatbots. It uses machine learning (ML) and natural language processing (NLP) to help customers and give them a great experience with a brand.

What is conversational AI for contact centers?
Conversational AI is a general term for the engine that makes tools like AI-powered chatbots, voicebots, and virtual assistants usable for contact center agents. In short, it enables companies to deliver better customer service and acts as an invaluable support tool for human agents

What is an example of conversational AI?
One example of conversational AI is a virtual agent.

You’re likely using one already but, in short, virtual agents are used by contact centers to provide 24/7 service to answer customer questions. They are especially helpful for frequently asked questions and basic account queries.

Conversational AI trends and statistics.
Conversational AI can be quicker, simpler, and easier than solving an issue with a human agent. In fact, 84% of CX professionals believe customers expect a 24/7 self-service option from brands. 80% of CX professionals also believe that AI can and will provide a better contact center experience for customers.

How does conversational AI work?
Using technology such as natural language generation, machine learning, and natural language understanding, conversational AI can provide exceptional text-based or voice assistance.

Need an example? Let’s look at the steps that an AI chatbot takes to leverage conversational AI that’s been trained with company-specific keywords:

Input generation—the customer either says or types their request.
Automatic speech recognition (ASR)– allows the AI to break down the sounds it receives through your phone speaker and arrange them into words. The simplest version of ASR requires specific words to be spoken, while higher-level technology can accept normal human speech patterns, including slang and mispronunciation.
Input analysis—natural language processing (NLP) cleans up the request so the artificial intelligence engine can understand it better. Natural language understanding (NLU) may be applied to enable the artificial intelligence engine to comprehend more nuances behind the request.
Natural language generation—the AI engine formulates a human-like response and sends it back to the customer.

Five benefits of using conversational AI in your contact center.
As AI technology grows, so do its benefits.

Think of IVR systems, which have made human operators all but obsolete for part of the customer journey. It’s simply quicker, easier, and cheaper to set up an IVR menu than it is to require all callers to wait for a live operator.

These and other benefits make conversational AI transformative for contact centers, optimizing the way they interact with customers.

1. Save time for customers and agents.
In a perfect world, your customers would never have to wait for an agent. Their issues would be resolved accurately and efficiently in a single call, and they could get help on their schedule, even if it’s outside normal business hours.

Running a contact center of human agents to meet this standard would be unrealistically costly and most likely impossible.

With conversational AI, however, you can.

And you can provide better support to your human agents in the process. On a call, internal tools like virtual assistants can pull up relevant shortcuts and next steps in real time. Afterward, ChatGPT technology provides features such as automatic summary that decrease wrap-up time and increases the accuracy of your agents’ notes.

2. Increase customer satisfaction.
Conversational AI and virtual agents create a streamlined customer experience and increase customer satisfaction ratings.

The call queues are shorter, due to AI’s capability to handle simple requests, while virtual assistants give real-time support to agents who are actively on calls, helping them find solutions faster.

3. Improve customer engagement.
Conversational artificial intelligence tools enable customers to locate relevant information, without having to spend time on the phone with an agent. This improves their opinion and sentiment toward the brand.

When a company provides helpful, efficient tools to customers, they are more likely to enjoy the brand and increase their engagement. This leads to a lower customer churn rate and higher referrals or positive reviews.

4. Enhance information accessibility to customers.
Accessibility limits can strain any customer’s relationship with a company. Customer service that’s only available in certain languages, at certain times, or via certain channels can shut entire sections of your customer base out.

A conversational AI bot is easy to reach at any time of day and can be organized to be available through a number of voice and written channels. You can even set up multilingual chatbots at a fraction of the cost that it would take to run multiple contact centers in different languages.

Virtual assistants can make the next best steps for your live agents clearer to prevent mistakes, and even send reminders to your customers to take time-sensitive actions.

5. Close sales 24/7.
Rather than wait for an agent to schedule a call for a sale and onboarding, conversational AI allows your customers to buy the moment they’re ready to.

Your AI can answer questions, offer suggestions, and even help users determine the best solution for them within your product or service line.

The gap between being ready to buy and having the chance to buy is a massive conversion killer. AI closes this gap by being available 24/7 and simplifying the sales process.

The accuracy and acceptance of speech recognition has come a long way in the last few years and forward-thinking contact center operations are now adopting this speech-processing technology to enhance their operation and improve their bottom-line profitability.

Here Brett Feldon tells us his most popular uses of voice recognition technology.

1. Playing back simple information
If you have customers who need fast access to information.

In many circumstances, customers do not actually need or want to speak to a live operator. For example, if they have little time or they only require basic information then speech recognition can be used to cut waiting times and provide customers with the information they want.

By deploying an intelligent speech recognition system, Dublin Airport was able to cope with a 30 percent rise in passenger numbers without the need to increase staff levels.

Incoming customer calls are filtered according to requirements and those wanting basic information, say on ‘departures’ or ‘arrivals’, are automatically directed to the speech recognition system that quickly evaluates the nature of the inquiry through a series of prompts. At all times there is an option to speak with a live operator, if necessary. The system has been fine-tuned to pick up the vagaries of the Irish accent.

The average call time has been reduced to just 53 seconds, freeing up skilled agents for more complex calls.

2. Call Steering
Putting callers through to the right department.

Waiting in a queue to get through to an operator or, worse still, finally being put through to the wrong operator can be very frustrating to your customer, resulting in dissatisfaction. By applying speech recognition, you can allow callers to choose a ‘self-service’ route or alternatively ‘say’ what they want and be directed to the correct department or individual.

Standard Life is using speech recognition for its Life and Pensions business. The solution helps in three ways: it ascertains what the call is about, if necessary it takes the customer through security checks, and then transfers the customer to the appropriate member of staff. The details that the customer has already provided appear on the screen so that they do not have to repeat the information.

Using this technology Standard Life increased its overall call handling capacity by over 25 percent and reduced its misdirected calls by 66 percent. The system also gives them a better understanding of why customers are calling, because it allows the customer to ‘voice’ their request rather than forcing them to conform to an organization’s preconceptions on what the customer wants.

3. Automated identification
Where you need to authenticate someone’s identity on the phone without using ‘risky’ personal data.

Identity fraud is now one of the biggest concerns facing UK organisations and research by the UK’s fraud prevention service (CIFAS) estimates that it is costing the UK £1.7bn a year. Some advanced speech recognition systems provide an answer to this problem using voice biometrics. This technology is now accepted as a major tool in combating telephone-based crime.

On average it takes less than two minutes to create a ‘voiceprint’ based on specific text such as ‘Name’ and ‘Account Number’. This is then stored against the individual’s record, so when they next call, they can simply say their name and if the voiceprint matches what they have stored, then the person is put straight through to a customer service representative. This takes less than 30 seconds and also bypasses the need for the individual to have to run through a series of tedious ID checks such as passwords, address details, and so on.

Australia’s 8th largest insurer, ahm Health Management is successfully using voice biometrics to allow existing account holders to speak to customer service representatives quickly and securely. The company has enrolled more than 20,000 customers’ voiceprints.

4. Removing IVR menus
Replacing complicated and often frustrating ‘push button’ IVR.

Due to poorly implemented systems, IVR and automated call-handling systems are often unpopular with customers.

However, there is a way to improve this scenario. Termed ‘intelligent call steering’ (ICS), it does not involve any ‘button pushing’. The system simply asks the customer what they want (in their words, not yours) and then transfers them to the most suitable resource to handle their call.

Callers dial one number and are greeted by the message “Welcome to XYZ Company, how can I help you?” The caller is routed to the right agent within 20 to 30 seconds of the call being answered with misdirected calls reduced to as low as 3-5 percent.

By introducing Natural Language Speech Recognition (NLSR), general insurance company Suncorp replaced its original push button IVR, enabling the customer to simply say what they wanted.

Using a financial services’ statistical language model of over 100,000 phrases, the system can more accurately assess the nature of the call and transfer it the first time to the appropriate department or advisor. The company reduced its call waiting times to around 30 seconds and misdirected calls to virtually nil.

5. Dealing with spikes in call volumes
You need to handle high volumes of customer service inquiries from repeat customers.

The betting industry is an example of a business that has very high volumes of calls from regular ‘punters’, most of which occur in irregular peaks and troughs. During a normal day, races occur every ten minutes with 80 percent of calls occurring minutes before each race.

brett-Feldon-hig-res.jpg
Brett Feldon

To overcome this problem Ladbrokes was able to divert the calls depending simply on their nature, e.g. placing a bet, or asking for odds, which were both handled automatically, or for more complex ‘customized’ bets they could speak directly to an operator.

The system is effective on all race days, but on big race days such as The Grand National or The Cheltenham Gold Cup, it enables the company to increase the capacity of its call centers without the need to add additional staff. A large database of over 40,000 registered horses and 6,000 football players is part of an extensive database that is updated in real-time.

Call center agents are on the customer experience frontline, representing your organization to consumers. In an increasingly digital world, they could be the only employee that a customer actually interacts with. Being an agent is not easy.

Customers are becoming increasingly demanding, often upset and angry, which adds to agent pressure. These stresses can lead to agents burning out and quitting their jobs, which impacts the wider contact center.

As well as providing agents with the support they need to work effectively, companies also need to recognize and reward good performance.

They need to move beyond traditional metrics such as Average Handling Time or the number of calls answered per shift.

Recognizing performance rather than simply tracking basic metrics benefits agents on an individual basis as they can see they are making a difference. It also provides best practice lessons that can be shared across the contact center.

However, with many contact centres handling thousands of interactions every day, identifying good performance can feel like searching for a needle in a haystack.

Luckily, AI technology can help automate the heavy lifting, recognizing where agents have delivered excellent service. Here are four areas where it adds value to understanding call center agent performance

1. Analysing Interaction Recordings
In the past, the only way of checking quality and identifying best practices was through manually reading transcripts of interactions.

And as no one person had the time to read every transcript, supervisors had to pick a selection to analyze. This meant it was easy to miss good performances, as well as introduce variability into the analysis.

Using AI can transform the process enabling companies to automatically analyze every interaction, on every channel.

The system can then flag a shortlist of interactions for supervisors to scrutinize in more detail, spotting best practices and outstanding achievements which can then be properly rewarded.

2. Analysing the Voice of the Customer
Customer feedback is crucial to improving products and services, meaning more and more organizations now run Voice of the CustomerVoC) programs.

Whether collected through post-call surveys or through interaction analysis, VoC provides key data into call center agent performance.

Again, using AI-based text analytics enables companies to identify excellent performance and training opportunities from interactions, without needing to read every one manually. VoC data also enables companies to improve their customer service operations and processes.

For example, they can see where customers get stuck or spot common issues and drive effective changes using this info.

3. Analysing Agent Performance Around Knowledge
Customers have a growing range of questions that they want answered. Introducing a centralized knowledge base enables companies to meet this need.

Knowledge bases can provide accurate, consistent responses across every channel, from chatbots and web self-service to calls and emails.

Agents have a strong part to play in establishing knowledge bases and keeping them up to date. So, recognize knowledge champions who contribute answers and feedback.

Use them as examples for the wider contact center. This shows agents that you value their work and encourages them to provide more feedback.

Analyzing the questions agents ask the knowledge base also shows where individual agents may be less confident and in need of refresher training.

4. Analysing the Voice of the Employee
Listening to employees and acting on their insight is vital to improving their experience and engagement. Companies should therefore run Voice of the Employee programs to collect feedback from their people on a regular basis, via surveys, interviews, and other means.

Use AI technology to make it easier to analyze open questions in surveys and identify themes and issues to act on.

Recognizing areas for improvement and fixing problems helps motivate agents as it shows they are being listened to.

Agents can also be rewarded for ideas they suggest that improve how the company operates. There’s a direct link between happy staff and excellent customer service so it is important to reward their hard work.

Understanding Call Centre Agent Performance
Ensuring agents are working effectively is key to delivering high-quality customer service and retaining their skills.

Therefore, use technology to give deeper insight into performance, allowing you to recognize, reward, and share best practices across your organization.

This blog post has been re-published with the kind permission of Enghouse Interactive – View the Original Article

Outbound calling can be a powerful way to connect with potential customers and drive sales, but it’s not always easy to get it right. That’s why having a solid outbound call strategy is so important.

Are you ready to take your B2B sales success to the next level?

Whether you’re a sales pro or just starting out, our expert tips and tricks will help you master outbound calling. Let’s now examine 8 effective outbound call strategies you should know to achieve sales success:

1) Have a Clear Objective
When it comes to outbound calling, having a clear objective is essential. You need to know exactly what you want to achieve with each call. Are you calling to generate new leads, renew existing contracts, or introduce a new product or service?

Having a clear objective is an outbound call strategy that will help you tailor your approach and messaging accordingly. It will also help you stay focused and make the most of your time on the call. Without a clear objective, you risk sounding disorganized and wasting your prospect’s time.

2) Research Your Prospects
Researching your prospects is another crucial element of outbound calling. Before you pick up the phone, you need to know as much as you can about your target audience. This includes their business, their pain points, and how your product or service can solve their problems.

With this information, you’ll be better equipped to make a convincing case for why they should work with you. Moreover, researching your prospects shows that you’re invested in their success and can help build a stronger relationship.

3) Prepare a Script
With outbound calls, you don’t want to sound robotic or scripted. However, having a rough outline of what you want to say can be helpful. Your script should include an introduction, your value proposition, and a clear call to action. This will ensure you cover all the essential points and make the most of your time on the call.

However, it’s important to note that you should never read from a script word-for-word. Instead, use it as a guide and be prepared to adapt your approach based on your prospect’s responses.

4) Be Personable
Being personable is another essential element of outbound calling. While you want to stay on message, you also want to engage your prospects in conversation. Ask them questions and listen to their responses. This will help you build rapport and make a more meaningful connection. Furthermore, being personable also helps you come across as more trustworthy and approachable. Thus, making it more likely that your prospects will want to work with you.

5) Conduct Regular Follow-ups
Following up is critical to successful outbound calling. If your prospect expresses interest but isn’t quite ready to commit, make sure to follow up. Send them an email, provide additional information, and continue to nurture the relationship.

This keeps you at the top of your mind and increases the chances of converting them into a customer later on. Additionally, following up shows that you’re invested in their success and can help build trust.

6) Measure Your Success
Measuring the success of your outbound calling strategy is essential to grow your business. Keep track of how many calls you make, how many prospects you speak with, and how many convert into customers. You can then use this data to refine your approach and improve your results. By measuring your success, you can also identify areas where you may need to improve or adjust your strategy.

7) Use Technology
It’s worth noting that using technology can also make outbound calling more efficient and effective. Auto-dialers, call recording software, and customer relationship management (CRM) systems can all help streamline your approach and make it easier to manage your calls.
For example, NeoDove’s Telecalling CRM and Dialer provides an all-in-one solution to optimize lead management and supercharge your sales. Not only this but its smart auto dialer also makes the entire inbound and outbound process more efficient.

Overall, these kinds of tools can help you track your progress and identify areas where you can improve.

8) Train Your Team
Lastly, training your outbound calling team is crucial to success. You should provide them with the tools and resources they need to be successful and coach them on best practices. Ensure all your team members understand your objectives, messaging, and target market. By investing in your team’s training and development, you can immensely improve the overall success of your outbound calling efforts.

Conclusion
Overall, outbound calling although appearing simple enough can in reality be quite challenging.

By now, you should have a better understanding of the key elements that go into a successful outbound calling strategy. Remember, it’s not just about picking up the phone and dialing numbers. You also need to have a plan in place to make the most of each call.

From identifying your objectives to researching prospects to tracking your results, every step of the process matters. By following these best practices for outbound call management, you can increase your chances of making meaningful connections with potential customers. More importantly, you can also drive more revenue for your business.